HR Marketing
An innovative approach to targeted recruitment

Are you not yet familiar with this method? HR marketing aims to deploy targeted marketing campaigns as an effective way to fulfill specific recruitment needs!

Through strategies directed at the audiences targeted by our partners, Vortex – People & Strategy supports businesses in deploying 360-degree campaigns.

Are organizational values part of what makes your business shine? This program is a good way for you to showcase the richness of your organization and optimize your chances of attracting the cream of the crop of the labor force available right now.

Effective strategies for recruitment based on organizational values

  • Accurate targeting during recruitment
  • Media buying and marketing campaigns deployment
  • Digital Media Strategy
  • Campus recruitment
  • Recruitment of Canadian newcomers
  • Talent acquisition plan
  • Deployment of the employers' brand (vision/mission/values)
  • Medium and long term talent acquisition plan
  • Strategic Planning HR 360
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Our difference lies in the fact that Vortex – People & Strategy can deploy a set of innovative 360° services for the benefit of the candidates & business partners we work with.

Jean Pessoa

Innovative services adapted to your needs

  • Creation of video clips (employee/employer) and publication on digital platforms in order to enhance the company culture and attract talent.
  • Development of the brand of the employer in order to enhance the company's culture and reputation.
  • Development of targeted recruitment campaigns.
  • Strategic deployment of the strong points of the employer’s brand both internally and externally in order to retain employees, create stability and thus reduce turnover.
  • Total support of the campaign, from design to delivery.

> Contact us to learn more